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GUSTANGO was born when I personally discovered Argentinian Tango. It was during a night in 2004. I was curious and I pushed the door of a milonga in Toulouse (France). I immediately felt enchanted. The alchemy of the couples and the beauty of the moving figures and the facial expressions… everything was breath-taking.
I literally succumbed to the charms of all of it.
Meeting the householder initiated the beginning of my own learning and also impulsed a strong and creative friendship. His name is Gustavo Gomez: he is an Argentinian tango and folklore artist and teacher.
By practicing tango, I quickly felt the desire to express the subtlety and universal charm emanating from the dancing figures through my job as a stylist. The emotion of tango is made of elegance, charm and seduction. I was willing to express it and explore the dynamism of this so-creative dance and also magnify the moving silhouette. This is from this quest that GUSTANGO was born.
[accordiongroup][accordion title=”BRAND POSITIONNING” open=”no”] “One figure, yours”
Choosing the opposite rules of the fashion diktats, GUSTANGO proposes a generous fashion designing clothes for the greatest number of tastes , morphologies and personalities. They are made to enlighten a universal stylet liberating charm, elegance and seduction.
Positioned on the medium- top of the range quality, GUSTANGO is a brand made in France and is very selective with the raw materials, of which most of them are coming from Europe, because of its historical textile expertise.[/accordion][accordion title=”FOR WHOM IS THE BRAND DEDICATED ?” open=”no”]First, GUSTANGO is made for tango dancers who inspire the designer. But the clothes are very successful in other kinds of dances and also for everyday life. The ranges are wide, so everyone can find something fitting, whatever his or her morphology, personality and age.[/accordion][accordion title=”THE DISTRIBUTION” open=”no”]Currently, GUSTANGO is sold :
- France : E-commerce website, Gustango showroom, shops specialized in selling dance products.
- Europe : Germany, Austria, Italy, through shops specialized in dance products.
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TANGO EN LA VIDA
The subtlety of the tango emotion is to be always deeper explored to express itself in original everyday life clothing. The tango universe is particularly poetic to express the human being and his feelings.
Its language is lively and nourished by love. Its effects are universal and will never go out of fashion. Tango, in everyone’s daily life.
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PRÊT-A-PORTER / PRÊT-A-DANSER
According to the desire or the daring of each one, depending if it is day or night and depending on the season or the occasion, the cursor can slightly move.
The clothes are easy to wear and run. They are made to be comfortable and flexible enough to liberate the silhouette. There is an urban tango style emanating from the designs that is differently accentuated. They can fit for tango and other dances but also for other kinds of occasions (night parties, cocktails, ceremonies) and also for everyday life. We adapt some designs according to the specificities of each foreign country.
GUSTANGO wishes to propose eternal and universal clothes inspired by the French Touch style, that is so original for a comfortable, free and charming figure. The ranges are wide enough in order to offer a large choice to please the greatest number of tastes and personalities.
There is a permanent collection with the leader products. Also, men and women collections are renewed twice a year. They are permanently enriching the previous ones, following the desire to perpetuate and give coherence to the brand.
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